Pack Athletics Unveils #Statement Campaign
What's your #Statement?
It means something different to everyone.
For us it's true to our DNA and who we are. It's a student-athlete who does exceptional things here on or off the field, graduates, and uses those experiences to accomplish amazing things when he or she leaves. It's every bit as much about a loyal fan base that sticks with us through thick and thin.
The rationale and meaning behind it is fairly simple:
To help us adequately celebrate what's exceptional about NC State athletics, both on and off the field of play
To take a simple concept and infuse deep emotional connection and meaning
To provide a platform that strikes a balance between meaningful tradition and modern day relevance
Over the course of the next year, and perhaps beyond, you'll see it in our facilities, on our posters, and distributed through our numerous channels.
We have great stories and we hope to tell as many as we can. We know you do as well, and we hope you'll share them with us.
What's your #Statement? We'd love to hear it from you.
Follow us on Twitter @PackAthletics, use #Statement to share your memories.